2017 Statistics on Inbound Marketing

By Gill Gleason Uncategorized No Comments on 2017 Statistics on Inbound Marketing

Check out these statistics of 2017 that show the impact of online marketing on the consumer.  Read through and take notes to help you plan your next marketing strategy.

68% of inbound marketers believe their organization’s marketing strategy is effective. (HubSpot, 2017)

  • This is higher than those who practice outbound marketing.

32% of marketers rank outbound marketing practices such as paid advertising as the top waste of time and resources. (HubSpot, 2017)

  • It is time to focus on the up and coming resources of our generation such as social media and blogs.

53% of marketers find blog content to be their top priority in regards to inbound marketing. (HubSpot, 2017)

  • Blogs are taking over the marketing world by storm and are helping businesses to engage with their consumers.

61% of marketers’ top inbound marketing priorities include improving their SEO. (HubSpot, 2017)

  • Leaving your online marketing efforts in the hands of someone qualified does nothing but good for your business.

Marketers are finally catching on to the appeal of video with 48% planning on investing in YouTube and 39% looking to incorporate Facebook video in their marketing strategy. (HubSpot, 2017)

  • As we always say at Third Spoon Creative, never underestimate the power of video!

Trust the numbers and improve your marketing strategy today.

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